CASE STUDY
Georgia Association for Behavior Analysis (GABA) Annual Conference
The Georgia Association for Behavior Analysis hosts conferences to support the professional community across the state. Before OkWhen, the board had to coordinate registrations, finances, virtual access, and communications through separate tools and manual processes. With OkWhen, GABA now manages registrations, membership syncing, hybrid delivery, finances, and communications through one integrated platform and team.
"OkWhen is truly a conference in a box. They have helped us with every component of planning and delivery, from registrations and finances, to hybrid events and stage setup, and their team feels like an integral part of our organization."
Videsha Marya
President
Georgia Association for Behavior Analysis
VIDEO TESTIMONIAL
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Key Outcomes:
End to end conference management in a single system, from registration through post event access.
Hybrid events with live streaming and on demand access that improves accessibility.
Registrants synced to the membership portal to keep records accurate and up to date.
Rave reviews on audio visual quality, clarity of recordings, and stage setup.
Guided account management with proactive prompts so no key planning step is missed.
Highly customizable conference home page and attendee experience tailored to GABA’s needs.
GABA - Full Case Study
How GABA Uses OkWhen As a "Conference in a Box" Solution
About GABA
The Georgia Association for Behavior Analysis (GABA) is a professional organization that advances the field of behavior analysis within Georgia. A central part of its mission is to host conferences that provide education, networking, and community for behavior analysts across the state.
The Challenge: Many Moving Parts, Few Large Events
GABA organizes, at most, two conferences per year, supported by a board whose primary responsibilities lie outside of event production. Despite this, each event requires:
Coordinated registration and financial tracking.
A consistent attendee experience across in person and virtual formats.
Reliable hybrid access for those who cannot attend in person.
Clear, professional staging, audio visual delivery, and recordings.
A central source of information for attendees about logistics and content.
The Solution: A Conference in a Box
GABA implemented OkWhen as its primary partner and conference solution. OkWhen now provides:
Comprehensive Conference Management: OkWhen supports the full planning cycle including managing registrations, tracking finances, and serving as the one stop destination for attendees. The GABA team uses OkWhen as the home for conference information, from dates and location, to parking and logistics.
Hybrid Delivery and On Demand Access: Events are hosted in a hybrid format so virtual attendees can access the same content as those on-site. OkWhen provides live streaming and on demand access, improving accessibility for members who cannot travel.
Membership Integration: Registrants are synced to GABA’s membership portal which was introduced in the most recent conference cycle. This integration simplifies record keeping and helps ensure that member data remains accurate.
Account Management and Planning Guidance: Dedicated account managers guide GABA through each step of the planning process. Because OkWhen supports many conferences each year, the team can anticipate needs, prompt the association when steps might be missed, and help avoid oversights.
Audio Visual Delivery and Stage Set Up: OkWhen designs and executes the stage setup, audio visual layout, and recording plan. Attendees routinely provide positive feedback on the clarity of the audio and video, the placement of cameras, and the overall professionalism of the environment.
Customizable Attendee Experience: The platform allows GABA to configure conference home pages, navigation tabs, and content in a way that reflects the association’s branding and priorities. This personalization helps present a clear and comprehensive experience to attendees from their first interaction.
The Results
By partnering with OkWhen, GABA has:
Consolidated every major component of conference planning into a single solution.
Delivered hybrid events that increase accessibility while maintaining a high quality experience.
Simplified registration, membership syncing, and financial tracking.
Earned strong attendee feedback on audio visual quality and staging.
Benefited from a planning process where OkWhen’s team operates like an extension of the association.
Client Testimonial
“OkWhen is truly what its name says. It is a conference in a box. They have helped us with every component of conference planning, from managing registrations and improving accessibility through hybrid events, to keeping track of our finances. Their account managers guide us through the process, their audio visual and stage setup receive rave reviews, and their platform allows a level of individualization and personalization for attendees that is a special feature. For anyone considering OkWhen, I would say try it. They are an incredible organization.”
Videsha Marya - President | Georgia Association of Behavior Analysis
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